I recently came across this video on Youtube explaining how Casey Neistat (a famous daily vlogger with millions of subscribers) uses a song in his films. When Casey first started uploading to the site, he revolutionized the way vlogging was done and added his own unique style to the mix. People were blown away by the high quality production and engaging content he provided and tried to emulate him and his work.
I wanted to talk about this video in a journal as we just discussed how to edit sound and visuals together in class. Casey is exceptional at this and often edits using quick cuts to make sure the viewer is never bored while watching. He even cuts while someone is in the middle of a sentence and shows what they were talking about because doing both would be redundant and a waste of video time.
Casey likes to use songs with a heavy beat as he believes that its more important than the lyrics when it comes to using music in a video, as the beat provides pacing that he can use to structure his cuts and narrative with. He combines classic with contemporary sounds for the purpose of being simple and unobtrusive.
Andrea's Timebased Communication Blog 